Faculty of Business Administration

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Upcoming Events & Recent Seminars

1:40 pm Seminar by Prof. Zeynep Gürhan C... @ MA-330 (MA Building, Umit Berkman Seminar Room)

Seminar by Prof. Zeynep Gürhan C... @ MA-330 (MA Building, Umit Berkman Seminar Room)

Nov 15 @ 1:40 pm – 2:40 pm

“Consumers’ Responses to Replica (vs. Genuine) Experiences” by Prof. Zeynep Gürhan Canlı Koç University Abstract A growing trend in marketing practice is the use of replica experiences, which are copies of genuine experiences. Yet, consumers’…

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Latest News & Events

Our faculty aims to be an excellent research institute with internationally accredited high teaching standards… Read More

AACSB – accredited business schools are committed to high-quality curriculum, faculty, research, innovation and engagement… Read More

Faculty of Business Administration is committed to provide business education that is cutting edge, intellectually rigorous and professionally relevant… Read More

Our internationally qualified faculty members have diverse academic and professional expertise and are dedicated to excellence in business research and education… Read More